Who is a Fire Walk for:
So who might be interested in a Fire Walk: As an alternative to traditional teambuilding events a Fire Walk can ignite the passion of your workforce. Motivating a Sales Team to really get fired up and deliver extraordinary results. Charity Fundraisers looking to raise significant sums of money for worthy causes but want to give back to the participants at the same time. Individuals & Teams including Sports Teams who are committed to constant and never ending improvement, those people who wish to push the boundaries of possibility by doing what appears to be impossible which allows them to take the learnings and apply them to their specific challenge or endeavour.
Remember this” Nothing is Impossible when you put your mind to it” Brian Moore, F.I.R.E Certified Instructor.
Why would anyone want to learn How to Fire Walk
You may be asking yourself “Why would anyone want to learn How to Fire Walk “. Can you imagine how great it would feel when you are able to overcome your self-limiting beliefs and turn them into power. How much more successful would be you be? How much happier would you feel? How much more productive would you be? These are just a few of the benefits of attending a fire walking event not to mention the impact on an organisation’s bottom line as performance and morale increase. All of this in an unforgettable seminar lasting just two hours.
Perhaps the single most destructive force preventing people from achieving their goals and dreams is fear. Fear is the barrier, which stands in the way of success, risk-taking and achievement. Through confronting, overcoming and transcending one of the most common and fundamental human fears, you will learn that your limitations are not intrinsic or inevitable, but rather the result of self-limiting beliefs and fears.
Seeing is Believing check out this short video of a Brian Moore in action leading a Fire Walk in Ireland for 130 people ignite their passion and realise their peak potential.
Fire Walking is definitely one of the most powerful metaphors for individuals and teams that demonstrates how to achieve the impossible in life and business, to be the very best in your field, and how to never miss another opportunity!
‘The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it’ - MICHELANGELO
How I got introduced to firewalking
I was introduced to my first fire walking experience, in London, four years ago, together with 12,000 other people. One of the most important lessons I learned that night was to take total responsibility for my actions and results. To this day, I’ve never forgotten that euphoric feeling that I’d actually done it; I’d actually walked barefoot over nearly 10 metres of burning coals measured at over 1100 degrees Fahrenheit (without burning my feet). Something I had thought was impossible turned out to be possible. I applied what I learned in all areas of my life and I decided to set up a company that specialises in assisting individuals and teams to get the most out of life and business using the latest in human potential technologies. I first trained in 2007 with Firewalking Institute of Research and Development (F.I.R.E) and recertified in 2011. Currently I am Ireland’s most experienced Fire Walking Instructor and have lead may corporate & charity fire walk and glass walk events for companies like, EMC, Coca Cola, Acorn Life, Supermacs, BNI, Independent Directory, Unlock Your Potential, Esporta Health Clubs, Network Limerick, Cork Society of Chartered Accounts of Ireland, Special Olympics & Telethon.
Corporate & Charity Firewalking – Where did it all begin?
Although fire walking is not a new concept, it has been practiced as a tribal ritual in many countries around the world for centuries. However, in 1977, the father of modern fire walking, Tolly Burkan, created the Firewalking Institute of Research and Development (F.I.R.E) which later became a global benchmark for training standards and safety matters. Recent graduates of his school include Anthony Robbins (Tony Robbins) and Harv T. Eker.
What Happens at a Firewalking Event?
Prior to any walk, all participants must go through a motivational seminar, designed to equip them with the resources to walk unharmed across 10 metres of wood embers burning at 750 degrees Celsius. The training is based around proven motivational and psychological methods. It does not involve any element of hypnosis, spiritual training, chanting, brainwashing, voodoo or any similar methodologies. It is however, tremendous fun!
During this seminar, do things that might, on first hearing about them, seem impossible. You break a solid 1”-thick wooden board with your hand, using energy not strength. Your break in half a 27-inch long wooden hunting arrow against the wall, after placing its point in the sternal notch of your throat. Eventually, you take off your shoes and socks and walk barefoot across burning red-hot coals.
One of the warm up activities for the Fire Walk is the 1″ Board Break
Some Examples of How Corporate & Charity Firewalking is Applied
Many organisations are becoming bored and disillusioned with the conventional team building events or conference formats. More and more are looking to firewalking to ignite the passion in their people. Supermacs used the Firewalk as part of the national annual conference.
Network Ireland recently used the event to promote International Woman’s Day and managed to raise a significant sum of money for the Daisy Foundation and the Billy Riordan Fund.
8mm Solid Steel Bar Bend in Action
The firewalk can be easily run as a stand alone event or as part of a conference. Some companies have even used the firewalk as a thank you night for staff and their families. Others have used the firewalk as a customer appreciation event. Esporto surprised over 300 of their employees at their annual conference when they introduced a firewalk as part of the proceedings. To their delight, everyone completed the firewalk that night. You can just imagine the buzz and excitement at dinner that evening.
Sales teams in particular seem to get really get fired up from the seminar and the results following the event go through the roof.
Crona Esler, a reporter with the Western People, described how “the training was more intense than I expected. Slowly the barriers were pulled down and our confidence grew. The first major hurdle to overcome was breaking an arrow pressed into the point of our throats. In truth this was the big hurdle for me. The fire walk itself was a great experience, but on one level no surprise. I knew from the moment the arrow snapped that I was going to march straight across the coals.
When it came to walk time, the glowing red embers were hotter than any pizza oven. I stepped forward confidently (on the outside) but expecting to feel intense heat. I didn’t expect to be burnt, but I did expect to feel intense heat. The reality was a complete surprise. It was like walking on soft sand, warm and comfortable. No heat beyond that. It felt so good I could have stopped and looked around. That is why, on the second and third walk, I travelled more slowly, savouring the experience. I noticed others did the same”
Anthony Galvin, President of Toastmasters in Ennis, commented how “my family thought I was crazy even to try something like this but, from the moment I learnt about the workshop, I knew this was a challenge that I needed for my own growth. The feeling of walking through fire was a feeling I find difficult to describe. At the end, I was so excited that I had overcome my fears”
16 The Willows,Oakleigh Wood, Tulla Road, Ennis, CL, 0000 Ireland
brian@brianmoore.ie • +353 65 684 3392









